Who are in the business world? A simple question to help you define your project's business and make more money

One of the usual mistakes for people new to the business is trying to do several things at once and at the end it is all let him halfway or do it badly.

But we do not perceive also that to do several things at once they begin to give wrong signals to the market on what one really is doing which is harmful when what you want to do is sell services based on our experience.

That have several businesses in various industries will certainly be a way to diversify risk and our investment portfolio but most advisable is that you just dare to do so in a second phase when you already have more experience in the business.

Many times just having a simple conversation with a person to perceive scattered which lies in the conduct of its business project and it happens that many times one gets lost in his own enthusiasm and wants to do several things at once.

The case of the Professional with several businesses at the same time

To give you an example the other day a lawyer asking for a meeting to talk about what I wanted to do in the future as a lawyer and told me that on the one hand I wanted to have his own Studio, but on the other hand he was working at a company and was also studying to be a "conciliatory" and thus set up a business of "conciliation Center" if he was wrong in the other.

She had already made the experiment of his own Studio or law firm with a partner and had relative success to the point that just one of the clients he got had hired to be lawyer of plant of the company and was currently working after dissolving the society with its partner.

If the truth is very unusual to any professional that before the fear of not making money launches several things at the same time and ends at the end working for a company or Corporation by the apparent security of the mirage of the secure income that gives work to someone else.

In the conversation I did some simple questions: who you want to be in the world of lawyers? How is that I recommend with a potential client it? as conciliatory as independent counsel, as a lawyer with his own Studio?

This person was definitely giving a wrong market signals to do several things at once and in so doing it was hurting itself given that myself at that moment did not know how I could refer you clients if it is that she wasn't sure what he was doing.

The strategy of the presentation of business in 60 seconds

Another way to detect this problem and a solution is wondering as you presentarías you and you identificarías to a potential client in less than 60 seconds (this is the strategy of the elevator). The idea is to see you forced to introduce yourself in 60 seconds you fully identify how you present to the market so that identify you and start that way to create a personal brand.

Warns that perhaps the life necessities you may lead to do several things at once but you will always have to give a clear signal in the market about what you want to be and also must always be clear that all those additional things are distractions that them you will have to cut off when you can.